Domain names .IT

.it is the official geographic domain extension for Italy. It is the most popular country code top-level domain (ccTLD) among Italian people. Creating a .it domain name is a no-brainer if you are active in this country. What’s more, accented letters can be used and the extension is easy to remember.

The .it extension was created in 1987 and has been active since 1988. It is popular for two reasons. First of all, it is the national domain of Italy, so it is naturally widely used. It is also popular among Anglophones, as it can be used to create word associations. With ‘it’ being an English pronoun, it can make domain names that incorporate the extension. The organisation managing the .it domain is Registro.it. To reserve a domain name with this extension, you must be a European resident or a company located in Europe.

If you are targeting an Italian market or audience, this extension is for you. It is known both in Italy and throughout the rest of Europe, and is widely used to form short English phrases. As the top domain in Italy, you are indicating your localness to your visitors. For e-commerce, the .it extension is reassurance for internet users that they can pay in euros and have items delivered to Italy. The popularity of .it makes it an ideal extension and a long-term investment.